And now – somewhere in between.
The traditional view is that there are two ways to manage a
corporate website. You can either outsource the task to a
specialist provider who’ll host the site and manage all updates or
you can buy an expensive off the shelf Content Management System
for your corporate website and hope to deliver return on investment
by finding other uses for it.
Iroqo has a different view. We believe that you should have
choices between these two extremes.
With Iroqo our content management system allows you to
cost-effectively manage your corporate website in-house, using our
simple user-centric administration system. The system also gives
you the option to outsource critical tasks at critical times.
This is the third option, between the two extremes. We call it the
7am option. On the morning of your preliminary results, the last
thing you want to do is type material onto your site. You’ll be
more concerned with hosting journalists’ breakfasts, overseeing
webcasts and putting the finishing touches to your analysts’
presentation.
While you’re frantically busy, we’ll be busy managing your
updates. We’ll calmly rearrange your site, making sure all the
‘Fair Disclosure’ rules are met. If you wish, we can audit your
site before the results are due, highlighting areas that need
updating.
Outside such critical times, you can painlessly manage the site
yourself. You can add pages, remove pages and update sections of
content to reflect your changing communications objectives. You can
have as much choice and flexibility as you need. And you won’t be
paying for expensive outsourced management that you can easily
manage in-house.
